Okay you've done your research you know your audience now it's time to outline your marketing goals what are you hoping to achieve with your marketing plan the most important thing to remember with this step is to be specific with actual numbers if you're hoping to achieve more web traffic don't just say the goal here is to increase web traffic say my goal is to increase traffic to our site by 30 percent within the next three months you need a concrete goal not a blanket statement.
This template is simple easy to digest and lays out specific goals they're all measurable and clear following the progress towards the goals won't be difficult with how definitive they are and as i mentioned deadlines could be used as well if that's the case a template like this could be more fitting in order for this company to accomplish a goal these three phases must be properly carried out marketing plans like this help viewers follow along as they can refer back to them if they start to get off track continuing off my last point our sixth step is to lay out your marketing strategy from beginning to end there's three details to write down and include with this step one what to do two how to do it and three the channels to use i highly recommend turning this into a visual so your team and audience can fully understand your thought process to make it even easier for them turn your strategy into a series of phases or steps it could look something like this clarifying what needs to be done in each step before moving on or if you want more certain dates and deadlines this template here could be even better specific dates are laid out from the first phase of the project to the launch if you want to ensure something is completed by a certain time we highly recommend using this template.
Infographics in general are wonderful for displaying information in a way that is easy to understand people are much more likely to retain information paired with a visual rather than with text alone another template to consider is something like this lay out all of your information in a detailed manner leaving nothing to the imagination last but not least detail the budget considerations for your plan how much is it going to cost in order to reach your goal it's important to be clear with this up front at least as best as you can marketing can be costly and there are often a lot of hidden expenses this may be the most helpful template of all it clearly lays out the cost to your company try to set a cap early on so you have a goal to stay under from the jump.
Okay we've covered the steps for preparing your marketing plan you should be able to put one together from start to finish but i did want to share just a few more visme templates that may help you depending on what industry you're in this restaurant marketing plan template is versatile for either massive chains or local eateries you can replace the photos with your own and change the colors just like with other templates if you're in real estate and are part of a team or even if you're operating your own business this template here can be useful the swot analysis included makes it perfect for businesses focused on property marketing maybe you work for a sas or content company and you're looking to take your content to the next level this template will help you organize your editorial.
Calendar so you're able to reach your goals on time or what about social media we all manage our own pages of some sort and all businesses should have their own as well want more followers this template can lay out your goals describe your ideal followers and so much more this digital marketing template has a modern feel with a number of different features swot analysis executive summary goals strategies it has it all just waiting for you to hop on board and make it your own .
Product marketing requires as much or more research into consumers as any form of marketing that's why this template covers those basics as well as includes the detailed marketing budget we covered just a minute ago want to market yourself build your own personal brand well visme has the templates for you too it's just a simple three-page plan highlighting resume skills and experience before getting into your personal goals and it wouldn't be a visme video without further discussing infographics visme has changed the game when it comes to presenting information in fun animated and clean designs this one page marketing infographic template contains all the necessary details and won't overwhelm your audience.
Okay now that you've done at least some of your research it's time for you to get to work i highly recommend at least scanning visumy's template collection there's even more marketing templates past the ones that we've discussed today and they're waiting for you right now head to visme.com to get started in the meantime thank you.
So much for watching if we were of any help we'd love for you to click that like button down below and if that's not in the cards well maybe next time we'll see you again soon for now i'm mike blogger with visme helping you make information beautiful.